Repost from Mad*Pow - Reopening After COVID-19: How to Support Employees’ Safety Behaviors

2025-05-12

I'm sad to say the Mad*Pow brand and website are no more following the company's acquisition in 2019. I'm going to port over some of my writing from the Mad*...

Psychology

Behavior Change in the Time of Coronavirus: Why We Need Systems Thinking

2020-12-14

Note: This comes from a five month old draft. Unfortunately, the situation has gotten worse rather than better, although we now have a roadmap to vaccination...

Psychology

Every Project Needs Its Own Research

2020-05-09

A key part of our process in a behavior change design project is to do a literature review. We comb the published peer-reviewed literature to find research t...

Psychology

Can Context-Bound Research Replicate?

2020-03-02

The reproducibility crisis has hit psychology hard. In writing Engaged: Designing for Behavior Change, I found myself having to double check whether some of ...

Engaged BookPsychology

12 Bits of Brilliance: Engaged Interviews

2020-02-23

One of my favorite parts of writing Engaged: Designing for Behavior Change was talking to experts for their perspectives. Each of the twelve chapters of Enga...

Engaged Book

Taming My Financial Beast

2020-02-12

A very cool thing happened today; I was quoted in a New York Times article! A few months ago I spoke with writer Sally French about how credit cards can temp...

Psychology

Three Surprising Things About Writing a Book

2020-01-03

Since last January, I've written a book! That's one reason why I've not updated this site much--it turns out, I have a limited amount of writing energy and t...

Engaged BookPsychology

Why We Can't Predict Future Happiness: the Hedonic Treadmill

2019-08-05

Have you ever found yourself daydreaming about a day, perhaps not too far in the future, where you’ve finally gotten something you really want and just feel ...

HappinessPsychology

Behavior Change Reading List

2018-05-02

It's been a while since I've updated anything here, but for good reasons: I am very busy! And with projects and problems that keep my brain occupied, to boot...

Psychology

Do We Need Persuasion for Behavior Change?

2018-01-18

Last month I presented at the World Wildlife Foundation's (WWF) Fuller Symposium, focused on behavior change for conservation. Several of the speakers from b...

Psychology

Design Tactics to Foster Trust, Part 2: Legalese!

2017-10-31

Want your users to trust your product? It's not just about the "fun" stuff like giving your product a personality, showing value quickly, and letting people ...

Psychology

Design Tactics to Foster Trust

2017-09-20

How do you build technology that people trust? The world gives us so many examples why we shouldn't trust technology. Many Americans recently had their perso...

PsychologyTechnology

Believing In Behavior Change Means Believing People Can Change

2017-08-21

I suppose this post is politically motivated, although I'll try to leave the actual politics out so as to not obscure my point by putting off people with bel...

Psychology

Mental Well-Being and the PhD Student

2017-08-17

So it seems like the general public has finally noticed that grad school is bad for students' mental health. We've known the punishing medical school curricu...

CareerEducation

How Can Voice Tech Help Health Behavior Change? The Alexa Diabetes Challenge

2017-08-04

I've gotten to do some cool work things lately. One big one is getting involved in the Alexa Diabetes Challenge, sponsored by Merck & Co., and supported by A...

HealthInnovationTechnology

Digital Health Is Not a Hammer: Why Your Interventions May Be Set Up for Failure

2017-07-06

As more data has become available on the success of digital health and wellness platforms, it's become clear that many health plans and self-insured employer...

HealthPsychology

Engagement Powers the Habit Cycle

2017-04-06

At this week's Habit Summit in San Francisco, I talked about the role of engagement in creating new habits. I called my talk "Highway to the Habit Zone" not ...

Psychology

Why Great Design Will Never Be 100% Effective

2017-03-27

No matter how well-designed, well-researched, and well-implemented any given product or experience is, it will never work for 100% of people. This is true fo...

Psychology

Making Choices Meaningful: At the Intersection of Competence and Autonomy

2017-03-21

What constitutes a meaningful choice for one person may not be meaningful to another. When I presented with Raphaela O’Day at SXSW a few weeks ago, we talked...

MotivationPsychology

Moral Issues in Designing for Behavior Change

2017-03-06

The big thing on my mind right now is preparing for my presentation at SXSW next Saturday. My J&J colleague and pal Raphaela O'Day and I are going to be disc...

Psychology

Bookworm: My Top 2016 Book Recommendations

2017-01-05

Last year I finished 180 books, according to my records on Goodreads. My reading tastes generally lean toward fiction, but include a healthy dollop of non-fi...

Education

Three Classic Social Psychology Findings That Matter Today

2016-11-23

Watching current events in the United States these past few weeks, I find myself thinking often of some of the most basic Social Psychology 101 lessons. Even...

Psychology

So, Does Facebook Influence Users or Not? (Yes, It Does)

2016-11-17

Two days after the election, Mark Zuckerberg said the following at a meeting in California: “Personally I think the idea that fake news on Facebook, of which...

Psychology

The Diminishing Returns of Education for Health Behavior Change

2016-06-08

Want someone to quit tobacco? Chances are your persuasive tactics to get them to stop smoking will include some cold hard facts about the damage that cigaret...

HealthMotivationPsychology

(Don't) Repeat After Me: The Not-So-Quotable You

2016-02-26

A few years ago, I had the opportunity to go through media training. Much of the training was common sense: Prepare for your interviews, hone the points you'...

CareerEducation

It's Dangerous To Go Alone! The Legend of Zelda and Fundamental Needs

2016-02-24

I was never a big gamer, but I did become obsessed with the original NES The Legend of Zelda as a kid. On top of the hours I spent playing, I also avidly con...

MotivationPsychologyTechnology

Self-Determination Theory for Leaders and Managers

2015-12-21

Although I've usually thought about motivation in terms of changing health behaviors, and often with a technology angle, the principles of motivation are act...

Motivation

"Goldilocksing" on Choice: How Much Is the Right Amount?

2015-11-11

Self-determination theory, at a high level, would predict that giving people choice is a good thing. Giving people the opportunity to choose seems like it wo...

MotivationPsychology

What If What Patients Want Is Not What Patients Need?

2015-08-12

This may come as a surprise given how much I advocate for letting patients take the lead in setting their own health goals, but I believe that it's a mistake...

HealthPsychology

Behavior Change Detective: Effectively Coach by Finding the Smallest Action that Matters

2015-03-04

One participant in a recent sustained engagement workshop talked about a frustrating patient she had who continually over-utilized the emergency room. Despit...

Health

Siding with the Negative: A Motivational Interviewing Technique to Shift Perspectives

2015-02-05

I like to think of motivational interviewing as conversational judo. Rather than putting your opinion forward in the conversation, you wait for the other per...

MotivationPsychology

You're Not Alone: Using Normative Feedback to Motivate

2015-02-03

One of the three fundamental human needs that an engaging experience supports is competence. Competence is not necessarily about already being good at someth...

MotivationPsychology

Optimal Distinctiveness and Relatedness

2015-01-22

If there is a universal human truth it's that human beings are social animals. According to self-determination theory, one of the fundamental needs that has ...

MotivationPsychology

Why Coaches Can't Motivate

2014-12-29

Autonomy, one of the three basic needs that an engaging product supports, is about choice, but particularly meaningful choice. Sure, people like customizing ...

MotivationPsychology

Walking Away from Academia with a PhD in Psychology

2014-08-14

For many people pursuing a Ph.D. in psychology or a related field, there is an assumption that their career plans involve the tenure track. This is increasin...

CareerPsychology

Types of Statistical Validity: What You're Measuring and How to Do It

2014-08-11

Statistical validity is one of those things that is vitally important in conducting and consuming social science research, but less than riveting to learn ab...

PsychologyTeaching

Should I Get a PhD in Psychology?

2014-08-06

As someone who has a PhD in psychology (from the University of Michigan in Ann Arbor), I am often asked by other people whether it's worth them pursuing the ...

CareerEducationPsychology

Unnecessary Badges: When Your Reward System Targets the Wrong Behavior

2014-08-05

Badges are an incredibly common way that app developers try to hook users of their product. Theoretically, badges aren't a bad idea. They could conceivably s...

MotivationPsychologyTechnology

Disclosing Personal Information? It May Be Less Embarrassing To Tell It To a Computer Than a Doctor

2014-07-15

Most of the data I work with is self-report, provided by a user to a database via a device like a computer or a mobile phone. No live counselor or coach proc...

HealthPsychology

Facebook's Informed Consent Problem

2014-06-30

You've undoubtedly heard by now about Facebook's large scale emotion manipulation study, conducted on their site users. The study, published in the Proceedin...

PsychologyTechnology